Posted on June 27, 2011January 27, 2013 by Jeff PeacheyFlowers and Gears This is without a doubt the most beautiful postcard I have ever seen of spring loaded, anti-backlash spur gears and flowers. I’m guessing it is from the 1940’s? ShareClick to email a link to a friend (Opens in new window)Click to share on Pinterest (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Like this:Like Loading... Related
3 Replies to “Flowers and Gears”
Feels more like a late ’50’s, early 60’s vibe to me.
Whenever it’s from, it is a handsome (and fun) piece of design.
I would guess more like 1960s. PIC’s Catalog #7 was copyrighted in 1955, and it would take a while to get to #21:
On the other hand, Benrus Watch Co. was going through an expansion phase in the early 1950s through the early 1960s, then hit trouble with competition from cheap quartz-movement watches and declared bankruptcy in 1977. So the card is for sure pre-1977, and I would guess that Benrus started shedding non-consumer subsidiaries before that; see
Thanks to both of you.